A-League champions Sydney FC have unveiled a new logo and secured a 10-year renewal to their lease with Allianz Stadium.
The Sky Blues' new crest has a more traditional football look that chairman Scott Barlow believes will "stand the test of time", with a representation of the Sydney Opera House housed within a shield.
The old logo's orange elements and football have gone, with the replacement made up of different shades of blue alongside white.
A number of Sydney members and supporters were involved in a consultation group that helped produce the new crest.
"This new crest represents a coming of age for our club. It is an evolution of the previous design with a number of respectful nods to the past," Barlow said in a statement.
"It is a premium and authentic football crest that will stand the test of time and be a true reflection of our club and our identity."
Despite ongoing criticism of Allianz's pitch throughout the 2016-17 season, Sydney have also committed to using the venue as their home ground for the next decade.
"Allianz Stadium is a fantastic venue and one we are very proud to call our home," Barlow said.
"We have had some great occasions playing at this stadium, none more so than winning the A-League championship last weekend and I envisage we will have further success in the future."
The latest moves by Sydney continue their pro-active approach to winning the A-League premiership-championship double, as coach Graham Arnold continues to secure key members of his squad for next season.
Johnny Warren medallist Milos Ninkovic has been upgraded to a marquee contract, centre-back Jordy Buijs and reserve striker Matt Simon have committed to another year, while on Tuesday, the Sky Blues announced the retention of Brazilian striker Bobo on a marquee deal.
Sydney's recruitment success is in stark contrast to that of Adelaide United after they won the double in 2015-16, as Guillermo Amor's squad disintegrated with key players Bruce Djite, Craig Goodwin, Stefan Mauk, Bruce Kamau and Pablo Sanchez all leaving.
Arnold has already signalled his intention for Sydney to become just the second A-League club to win back-to-back championships, while both Ninkovic and Bobo are keen to prove the Sky Blues' quality in the AFC Champions League.