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West Ham 2026-27 home kit 1New Balance

West Ham 2026-27 kit: New home, away, third & goalkeeper jerseys, release dates, shirt leaks & prices

West Ham United is entering a brand-new era for the 2026-27 season, making their upcoming kit cycle one of the most highly anticipated in years. The home and away kits have already been released, and fans can expect a stylish beginning of a new era.

While specific graphic mockups and fabric pattern leaks for the third shirt are still being kept tightly under wraps, a massive shake-up in the club's commercial partnerships has given us a definitive preview of what the new strips will look like logistically.

GOAL takes a look at everything you need to know about West Ham's new 2026-27 kits, including the release dates, price, design inspiration and where fans can buy them.

  • West Ham 2026-27 home kit New Balance

    West Ham 2026-27 home kit, release date & price

    West Ham's 2026-27 home kit is a bold and original design with the return of the iconic ‘Bonds Blue’ sleeves. The new kit blends traditional with that distinctive contemporary New Balance style, in the club's first collaboration with the leading apparel brand. The iconic claret body is completed by subtle chevron detailing woven into the fabric, with Claret & Blue patterns to the collar and cuffs.


  • West Ham 26/27 away kit New Balance

    West Ham 2026-27 away kit, release date & price

    West Ham brings back the white away kit for the 2026-27 season, which is worn for some of the most memorable moments in West Ham United history, reinvented by New Balance for the season ahead. A white away kit has long held a special place in West Ham history and was the colour worn by Billy Bonds and his teammates as the Hammers lifted the FA Cup in 1980. 

    Sporting claret-and-blue flashes at the collar and cuffs, the shirt also features the club's crossed hammers standing alone on the chest. Featuring subtle patterns inspired by the ornate ceiling of the iconic Boleyn Tavern woven into the fabric, the design is rooted in the artistry of the East End.



  • West Ham 2026-27 third kit, release date & price

    Third kits are where brands usually get experimental, and the gossip suggests New Balance isn't holding back for their first West Ham campaign. Rumours are heavily leaning toward a dark base, either deep black or dark navy. To make it pop under the stadium floodlights, the kit is expected to feature vibrant, electric sky blue or neon claret detailing on the collar, cuffs, and branding.

    Much like the subtle chevron on the home kit, the third shirt is rumoured to have an abstract, geometric graphic embossed into the fabric, inspired by East London's industrial architecture and ironworks heritage.




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