- Genoa release England-inspired kit
- Serie A side celebrating historic connection
- Coined 'It's coming home' slogan after Lionesses' triumph
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Sam Gregg/Genoa/KappaCelebrating the Lionesses?! Serie A club Genoa release eye-catching England-inspired away kit featuring 'It's coming home' slogan
Premium Bundle
TNT Sports (HBO Max)
✅ Broadcasts up to two live Serie A fixtures each week, heavily focusing on the biggest clubs and highest-profile Sunday evening games.
✅ Packages Italian domestic football alongside complete, exclusive coverage of the UEFA Champions League, Europa League, and Conference League.
✅ Includes multiple live Premier League matches, Premiership Rugby, and MotoGP in the same linear and streaming package.
Monthly from£25.99
Free Access
BBC
✅ Broadcasts 38 live Serie A matches throughout the season, making top-flight Italian football accessible without a pay-TV subscription.
✅ Streams seamlessly across all smart TVs, consoles, and mobile devices via the ubiquitous BBC iPlayer.
✅ In partnership with BBC ALBA, offers alternative language broadcasts for a localized Scottish viewing experience.
Monthly fromFREE
Total Coverage
DAZN
✅ Serves as the primary home of Italian football in the UK, streaming all 380 Serie A fixtures live and on-demand.
✅ Provides extensive Serie A shoulder programming, match highlights, and dedicated analysis.
✅ Bundles the Italian top flight alongside other global properties like the Saudi Pro League, premium boxing, and the UEFA Women's Champions League.
Monthly from£15.99
Premium Bundle
TNT Sports (HBO Max)
✅ Broadcasts up to two live Serie A fixtures each week, heavily focusing on the biggest clubs and highest-profile Sunday evening games.
✅ Packages Italian domestic football alongside complete, exclusive coverage of the UEFA Champions League, Europa League, and Conference League.
✅ Includes multiple live Premier League matches, Premiership Rugby, and MotoGP in the same linear and streaming package.
Monthly from£25.99
Free Access
BBC
✅ Broadcasts 38 live Serie A matches throughout the season, making top-flight Italian football accessible without a pay-TV subscription.
✅ Streams seamlessly across all smart TVs, consoles, and mobile devices via the ubiquitous BBC iPlayer.
✅ In partnership with BBC ALBA, offers alternative language broadcasts for a localized Scottish viewing experience.
Monthly fromFREE
Total Coverage
DAZN
✅ Serves as the primary home of Italian football in the UK, streaming all 380 Serie A fixtures live and on-demand.
✅ Provides extensive Serie A shoulder programming, match highlights, and dedicated analysis.
✅ Bundles the Italian top flight alongside other global properties like the Saudi Pro League, premium boxing, and the UEFA Women's Champions League.
Monthly from£15.99
Premium Bundle
TNT Sports (HBO Max)
✅ Broadcasts up to two live Serie A fixtures each week, heavily focusing on the biggest clubs and highest-profile Sunday evening games.
✅ Packages Italian domestic football alongside complete, exclusive coverage of the UEFA Champions League, Europa League, and Conference League.
✅ Includes multiple live Premier League matches, Premiership Rugby, and MotoGP in the same linear and streaming package.
Monthly from£25.99
Sam Gregg/Genoa/KappaWHAT NEXT FOR GENOA?
Genoa will likely debut their stunning new away strip during pre-season. The Serie A side take on Villarreal this Thursday, before facing Rennes on August 9.
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