Introduction to Kwiff
When considering the best football-based bookmakers in the UK, many bettors immediately think of industry giants, bet365, Sky Bet, and Betfred.
Yet, Kwiff, a rapidly growing London-based platform, provides an exemplary service that threatens to disrupt the status quo.
The UKGC-licensed bookmaker offers new customers £30 in free bets and consistently provides value, entertainment, and responsiveness to its existing user base.
Kwiff – originally founded as a mobile-first platform in 2015 – has impressive digital displays, too. In fact, several reviews state Kwiff’s 4.6-star-rated iOS app rivals the functionality and efficiency of market leaders, bet365.
The sportsbook’s growing reputation in the UK betting market isn’t surprising; beyond its smart digital interface, the platform offers several features that yield healthy returns for novice and experienced bettors alike.
Kwiff Sign-Up Offer
Signing up to Kwiff’s generous £30 free bet sign-up offer is an effortless process that’s completed within minutes.
As with most rival bookmakers, the sign-up offer requires new bettors to place a minimum qualifying bet of £10 with odds of 2.0 or greater within 5 days of registration.
The free bet offer, which expires within 7 days of redemption, is awarded as three £10 free bets: a £10 football-specific bet, a £10 horse racing-specific bet, and a £10 acca-specific bet.
Bettors who redeem the Kwiff sign up offer of Bet £10 Get £30 sign-up offer will be pleasantly surprised at the strength of the platform’s odds, its extensive range of markets, and lucrative existing customer promotions.
Those who’ve already redeemed the market’s most profitable welcome offers provided by Betfred, William Hill, and Paddy Power, among others, will struggle to find a platform as reputable that offers an equally generous sign-up offer.
Kwiff Sports Markets
Kwiff covers over 35 UK and international sports, yet it’s the sportsbook’s thorough coverage of football that’s likely to lure new bettors.
The platform offers an industry-competitive 100+ football leagues, ranging from the glamour of the Premier League to the obscurity of the Peru Liga 2.
Despite the perceived inferiority of the Peruvian second-tier, Kwiff respectfully covers the division, providing numerous team and player-prop markets, insightful data, and in-game graphics.
The London-based sportsbook drastically extends its services for top-tier competitions, including the Premier League, Champions League, and World Cup. Available markets on the world’s biggest matches are abundant – and occasionally unique.
Every football bet placed with the bookmaker – whether that’s a single, acca, or bet builder – has a random chance of receiving supercharged odds, a promotion the sportsbook names “Kwiffed”.
Lucky punters who receive Kwiffed prices see odds boosted from anywhere between 1.1x to 2,000, depending on the punter’s luck and stake.
Meanwhile, a plethora of equally impressive football-based existing customer promotions – including Acca Insurance and Surprise Bets – offer consistent opportunities for bettors to find real value in the market.
Kwiff In-Play Betting and Live Streaming
Kwiff’s on-the-go mobile application is designed for users who enjoy reacting to in-game scenarios, making quick decisions, and receiving considerable returns for their savvy betting.
When bettors click on the platform’s “View Markets” icon, a section listing ongoing live events immediately appears. From the markets screen, users can easily access an abundance of in-play events on their favourite sports.
Even low-profile football fixtures, such as an U23 AFF tie between Indonesia and Malaysia, are covered with a Football Manager-esque pitch graphic that details the ball’s every move, an array of stats that aid in-game betting decisions, and insights on the two teams’ recent form and previous encounters.
Headline matches receive live audio commentary, an even more intricate and numerical overview of the game’s flow, and detailed player statistics.
While the UK's best bookmakers sometimes focus on simplicity in in-play betting display screens, Kwiff provides an insightful and aesthetically presented page, yet does not delay making quick decisions and placing bets.
Kwiff Desktop and App Interface
Kwiff’s mobile and desktop applications are decorated in purple and black – an unusual colour scheme for a sportsbook, yet it works effectively and undoubtedly ranks among the UK’s strongest platforms.
While Kwiff’s desktop platform is both efficient and well-presented – searching, finding, and placing bets can be completed swiftly – bettors are recommended to download the London-based company’s 4.6-star-rated mobile app.
The platform originally launched in 2015, when its founders noticed the rapidly changing dynamics of betting and a growing customer trend of using early betting apps.
Kwiff noticed a gap in the market and was among the first bookmakers to prioritise mobile betting over in-person stores and desktop websites.
The results of Kwiff’s 10-year-long mobile expedition are staggering; the innovative firm has produced a platform as efficient as Sky Bet, as detailed as LiveScore, and as simple and easy-to-use as bet365.
For bettors who regularly place bets on the move – whether that’s on the train, in the bar, or at the game – Kwiff’s mobile platform is the perfect gambling app to combine speediness and functionality with detail and design.
Kwiff Security
The rapidly growing London-based bookmaker is licensed and regulated by the UKGC, a seal of approval reserved for only the most trustworthy and secure platforms.
Holding a UKGC licence requires compliance with strict regulatory standards, including customer fund protection, responsible gambling tools, and fair gaming practices.
Kwiff’s dedication to fulfilling these criteria is evident throughout its efficient digital platform, which generally evokes feelings of confidence and reliability.
The platform protects all information, including bank details, registration credentials, and device data, using SSL technology. Additionally, Kwiff’s security actively searches for bots and malware on devices to ensure that a VPN or IP spoofing is not being used.
While Kwiff is a less-established platform than many of the betting industry’s heavy hitters, the platform feels secure and earns a 4.0-star rating on TrustPilot.
Responsible Gambling with Kwiff
Kwiff aims to deliver a product that’s designed for customer enjoyment, rather than exploitation. So, the sportsbook’s proactive approach to responsible gambling is hardly surprising.
A wealth of responsible gambling material is available on Kwiff’s digital platforms. Bettors who want to manage their gambling habits can set daily, weekly, or monthly deposit and loss limits and reality checks, which remind users of their periodic gambling history.
Likewise, those who’ve established their betting behaviour is unhealthy or counterproductive can easily apply Time-Out and Self-Exclusion on their accounts.
Unfortunately, when bettors attempt to take advantage of similar features at other bookmakers, they’re met with persuasive messaging asking the user if they’re sure they’d like to pause their betting.
Yet, Kwiff’s response is considerate and aligns with the sportsbook’s intention of providing ultimate customer care.
Kwiff partners with the following gambling support organisations:
- GamblingTherapy
- GamblersAnonymous
- GamCare
- GambleAware
Kwiff Customer Service
In most cases, Kwiff hopes that its platform’s intentional design and responsive customer team prevent the necessity for third-party intervention to provide gambling support.
Having undergone a rigorous training regime, the customer service team is knowledgeable about gambling problems and is available to provide free help and support.
Yet, bettors don’t need to be going through a serious gambling issue to receive impactful support from Kwiff’s team, who expertly deal with numerous less significant betting problems, including withdrawal delays, account verification difficulties, and deposit limits.
Contacting Kwiff’s customer service team, receiving answers, and finding solutions is effortless.
The expert team is reachable via a 24/7 Live Chat within seconds on the sportsbook’s digital platforms and is also responsive to social media messages and emails.
| Operator | Kwiff |
| Phone Number | N/A |
| help@kwiff.com | |
| Live Chat? | Yes |
| Live Chat Hours | 24/7 |
Kwiff Review Summary
Kwiff’s status among the United Kingdom’s most underrated football-based bookmakers is undeniable. The London company, whose service is entirely online, provides an impressive mobile-centric platform perfect for on-the-go football bettors.
Many users, particularly those who’ve already taken advantage of sign-up offers provided by the UK’s most established sportsbooks, turn to Kwiff for its generous £30 welcome bonus.
The intrigue is understandable; the promotion is redeemable within seconds, requires a modest £10 qualifying wager, and includes a higher stake-to-bonus ratio than many comparatively sized bookmakers.
Yet, once bettors have utilised the sign-up offer and familiarised themselves with Kwiff’s mobile platform – featuring over 30 sports and 100 football leagues – they’re unlikely to begin searching for alternative bookmakers quickly.
Football is particularly well catered for. Kwiffed, an ongoing promotion that offers bettors the chance of receiving boosted odds on all football wagers, is often lucrative.
Meanwhile, in-play features, including dozens of markets, well-presented match centre pages, and occasional audio commentary, complement an already impressive service.
Kwiff’s appeal extends beyond its excellent football coverage and favourable sign-up and existing customer promotions; the sportsbook’s 4.6-star-rated mobile app is among the finest in the industry.
The app is functional, minimises loading times, and presents information clearly, while carrying the design flair and detail of platforms like LiveScore.
Users who’ve already enjoyed Kwiff’s product won’t be surprised to learn of its UKGC license. The platform feels trustworthy and reliable; it instantly responds to customer concerns through live chat and provides exemplary support to bettors who are concerned about their gambling.
