Harry Kane's sustainable sportswear brand Reflo release groundbreaking, first-of-its-kind Luton home kit for 2025-26 season

Reflo, the brand for which Bayern Munich and England striker Harry Kane is an investor, ambassador, and part-owner, have released Luton Town's new home kit. The orange shirt is fully recyclable due to Reflo's Reloop technology, meaning it is the first of its kind.

Reflo say of the technology: "Built from 100% recycled polyester and engineered with the ability to be mechanically recycled at the end of its life, it represents a meaningful solution to the 92 million tonnes of textiles that end up in landfill each year, transforming shirts into a circular product that can be reborn season after season."

Gary Sweet, the club's chief executive officer, said: “We are delighted to launch our partnership with Reflo with this new, unique kit, while reminiscent of the one we watched our heroes of 80s wear, like Basher and Raddy. The Supporters’ Trust have been involved in the design process from the very start, and the fans who have seen it already have been impressed. We now can’t wait to see the lads play in it for the first time this weekend and look forward to a long, ground-breaking partnership with Reflo as we seek to make the club sustainable in every sense.”

Luton, who finished 22nd in the Championship and dropped into League One for the upcoming campaign, will aim to make an instant return to the English second-tier.