- Sancho joined Chelsea on deadline day
- Currently on loan but has an obligation to buy clause
- Cole believes it could be a "very good deal"
Getty ImagesChelsea told £25m Jadon Sancho transfer 'could be a steal' as Man Utd legend admits English winger has 'so much unlocked potential'

Virgin Media
✅ Combines superfast home broadband and live Premier League broadcasting into a single household bill.
✅ Allows you to bolt TNT Sports onto an existing TV package on a 31-day rolling basis for around £25 a month.
✅ Broadband-only customers can use the free Stream box to add and drop the Sky Sports HD pack on a 30-day rolling basis.

EE
✅ The "Sport Plus" tier bundles both Sky Sports (via NOW) and TNT Sports into one seamless package to cover all 267 televised matches.
✅ Allows you to upgrade or downgrade your TV tier each month without breaking your 24-month broadband contract.
✅ Includes the Apple TV 4K or EE TV Box Pro for high-end viewing and easy multi-room streaming setups.

HBO Max
✅ Streams all 52 TNT Sports matches, making it the exclusive home for the early 12:30 pm Saturday fixtures.
✅ Provides exclusive coverage of select full midweek matchdays.
✅ Combines live Premier League football with premium HBO shows and Warner Bros movies in a single app ecosystem.

NOW
✅ Streams the entire Sky Sports Premier League catalogue over the internet to smart TVs and mobile devices without a satellite dish or installation wait.
✅ Offers 31-day rolling contracts (for £34.99/month) so you can cancel during the summer off-season.
✅ Offers 24-hour Day Memberships for £14.99 if you only want to watch a single specific derby or match.
Virgin Media
✅ Combines superfast home broadband and live Premier League broadcasting into a single household bill.
✅ Allows you to bolt TNT Sports onto an existing TV package on a 31-day rolling basis for around £25 a month.
✅ Broadband-only customers can use the free Stream box to add and drop the Sky Sports HD pack on a 30-day rolling basis.

EE
✅ The "Sport Plus" tier bundles both Sky Sports (via NOW) and TNT Sports into one seamless package to cover all 267 televised matches.
✅ Allows you to upgrade or downgrade your TV tier each month without breaking your 24-month broadband contract.
✅ Includes the Apple TV 4K or EE TV Box Pro for high-end viewing and easy multi-room streaming setups.
WHAT HAPPENED?
The Blues secured the winger on a deadline-day loan deal, which includes an obligation to buy him next summer. The transfer fee is expected to be between £20 million (€23m/$26m) and £25 million (€29m/$32m), depending on Chelsea's final standing in the Premier League. This is a shrewd piece of business by Chelsea given the Red Devils forked out around £73 million ($101m) to buy Sancho from Borussia Dortmund in 2021.
GettyWHAT COLE SAID
United legend Cole believes that the Sancho deal could turn out to be a bargain for the London club.
"Manchester United paid over £70 million for Jadon three years ago, so it’s a lot of money lost, isn’t it?" Cole remarked in an interview with Betfred.
"Jadon’s a very talented kid and he’s still only 24 years old, so if Chelsea can get the best out of him like Borussia Dortmund did last season, then it would be a steal. There’s so much talent and so much unlocked potential there, so if Chelsea can unlock it and get him to the peak of his powers, then it would ultimately be a very, very good deal for them."
THE BIGGER PICTURE
Nonetheless, Cole is unsure how Chelsea boss Enzo Maresca will fit Sancho into a squad that is already bloated with several forwards.
"However, you can flip it on its head and ask where he's going to play?" he asked. "Unless football becomes 24-a-side, he’s going to struggle like everybody else at Chelsea because nobody knows what’s going on there. They’ve got loads of big names but they can only choose eleven players to start, so it will be interesting to see how he does at Chelsea."
GettyWHAT NEXT FOR SANCHO?
At Chelsea, Sancho will be looking to rediscover his earlier form that led United to pay such a hefty fee for him a few seasons back. The Blues will resume their Premier League campaign after the international break with a match against Bournemouth on September 14, and Sancho will be eager to make an impact.
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