Ruben Dias’ girlfriend Maya Jama hatches plan to turn ‘lurkers’ into cash as Love Island job & relationship with Man City defender sees profile soar

Ruben Dias’ girlfriend Maya Jama has hatched a plan that would allow her to turn social media “lurkers” into cold, hard cash.

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WHAT HAPPENED?
Jama continues to see her profile soar across several platforms. She is, for now at least, the host of Love Island UK while boasting commercial contracts with a number of leading brands.

DID YOU KNOW?
A partnership with Switzerland international Alisha Lehmann brought her into the world of football management at Baller League UK in 2025, with her budding relationship with Dias going public during that event.
Instagram
THE BIGGER PICTURE
Jama was first linked to Manchester City defender Dias at the turn of the calendar year, and they have since spent plenty of time together holidaying around their day jobs. Both are seeing their celebrity status enjoy a welcome boost as a result.

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THE GOSSIP
It could be that they branch out into the world of video production at some point in the not too distant future, with Jama joking about how she is ready to embrace a different form of social media after seeing her Instagram post viewing figures spike.
WHAT JAMA SAID
Jama has said: “10 million eyes on my latest post & 115 million in the last 30 days. The lurking to like ratio is crazy! Maybe I do need to start YouTube so I can convert the watchers to money at least!”
Instagram
WHAT NEXT FOR JAMA & DIAS?
As Jama considers further monetising her brand, Dias is - after spending time in Florida and Ibiza with his beau this summer - preparing for a return to pre-season training ahead of the 2025-26 Premier League campaign.

WHAT HAPPENED?