VIDEO: Lionel Messi is a U.S. icon already! Inter Miami star’s Super Bowl advert released in full as he features alongside Ted Lasso's Jason Sudeikis & NFL legend Dan Marino

It was announced late last month that the Inter Miami superstar would be making his bow on American TV screens in an advertisement for Michelob ULTRA Beer. A snippet released earlier this week showed that Ted Lasso himself Sudeikis would be joining Messi, with the full-length video also showing Marino's cameo on a glitzy yacht.

Messi's inclusion in arguably America's showcase sporting event of the year demonstrates his seamless transition to life in the States. Since joining from Paris Saint-Germain in the summer, fans up and down the country have gone crazy for the eight-time Ballon d'Or winner. 'Messi mania' even led to Inter Miami shooting up the MLS rankings in terms of club value, which will no doubt take another boost after this latest ad appearance.

Away from the big screen, a friendly date awaits the mercurial Argentina against Cristiano Ronaldo's Al-Nassr later on Thursday - but the Portuguese won't be in attendance due to injury. Football fans far and wide have been deprived of the opportunity to see the eternal rivals face off one last time following Ronaldo's late withdrawal. Messi, who has played Miami's last three games, could still feature.