Revealed: Why strange men were brushing their teeth at Chelsea's win over Fulham as Todd Boehly promotes upcoming film Argylle

During the match, a group of actors seated right behind Chelsea's dugout at Stamford Bridge performed a number of odd stunts to promote the film. They stood up and read a page from a book before looking at their watches for the first 20 minutes of the game before bizarrely brushing their teeth. Chelsea manager Mauricio Pochettino was also photographed with an Argylle patch on the shoulder of his coat. The movie comes from the production house owned by Chelsea chief, Todd Boehly.

Speaking after the game, Pochettino said: "I was aware. It didn't impact the spectacle. Football is open to many different businesses and many things can happen. It did not affect the professionals on the pitch. It's nice for the fans, nice to see the promotion of the film and Argylle looks very good. Hope they will invite me to the premiere."

Despite the spectacle surrounding the game and Pochettino playing down its significance, social media saw criticism from Chelsea fans who claimed that the movie promotion was a distraction from matters on the pitch. Indeed, Cole Palmer's penalty was enough for Pochettino's side to narrowly grab their second victory of the year.

The Blues have some time to recharge their batteries before their next game against Middlesbrough in the second leg of the Carabao Cup semi-final on January 23 as they look to come back from a 1-0 deficit. Argylle, the movie starring Dua Lipa, Henry Cavill, Sam Rockwell and John Cena, meanwhile, will take to the big screen on February 2.