As winter takes hold across much of the globe, fans can already look forward to the upcoming summer of football. The World Cup 2026 is scheduled to begin on 11 June, with the United States, Mexico and Canada poised to stage what they promise will be the best tournament to date.
Lionel Scaloni’s Argentina will aim to defend the title they won in Qatar 2022—their third World Cup triumph—with Lionel Messi finally lifting the trophy.
In the build-up to the tournament, leading brands such as adidas, Nike and PUMA have already unveiled bold new kits for the participating nations. On 5 November 2025, adidas released home strips for 22 teams, including defending champions Germany, Spain, Belgium and co-hosts Mexico. The collection blends each country’s iconic heritage with a modern, forward-looking design.
adidas
The bold new away kits showcase each nation’s identity through vivid colourways and distinctive patterns.
On 20 March 2026, adidas unveiled the official away kits for all 25 partner federations. Drawing inspiration from each nation’s culture, the away designs rework classic adidas World Cup motifs—geometric patterns and stylised vertical lines—into a modern package that appeals to supporters and players alike.
PUMA
adidas’ football heritage is deep-rooted, spanning on-pitch performance and street-level culture. For the first time in 36 years, the iconic Trefoil—the brand’s symbol of originality—appears on the right side of each chest. Each shirt honours 1990s football culture while meeting today’s performance demands, proudly representing the athletes and fans who wear it.
Nike followed suit on the same day, unveiling home and away kits that draw deeply on each team’s heritage and project a bold, forward-looking spirit.
Nike
Central to this vision is Nike’s Aero-FIT cooling technology, which uses computational design and a specialised stitch-specific knitting process to keep players comfortable in the extreme conditions expected this summer.
PUMA followed suit on 24 March 2026, unveiling its own range of World Cup kits that explore national identity and heritage through bold, striking designs. Each shirt is crafted to capture the culture and spirit of the nation it represents, engineered for the highest level of play yet grounded in the universal passion for the game.
Whether you’re watching from home, hosting a viewing party or travelling to the tournament, you’ll want to look the part. Let GOAL guide you through the full release so you can get kitted up for the big event:

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