Known for their distinct glasses designs, the American brand is harnessing a meteoric rise in its popularity in the worlds of sports and streetwear to break new ground
AKFC's president Ted Philipakos describes the project as "a genuine love story", having played a significant role in transforming their fortunes and identity
Anthony Gordon has hit the ground running at Barcelona following his high-profile move from the Premier League, but the winger has made a surprising claim about the weight of expectation in Spain. Despite the relentless demand for silverware at the Spotify Camp Nou, the England international insists he felt far more burdened during his time in the bottom half of the table.
F.C. Copenhagen and adidas have officially pulled back the curtain on a revolutionary third kit for the 2026-27 season, drawing deep creative inspiration from the city's architectural landscape. The new design pays homage to Superkilen, a world-renowned urban park located in the vibrant Nørrebro district, known for its commitment to cultural diversity and community spirit.
The release of this final boot pack features the original six Nike United athletes: Lauren James, Salma Paralluelo, Sophia Wilson, Deyna Castellanos, Patri Guijarro and Naomi Girma.
The Blaugrana have collaborated once again with the streaming service on a one-off shirt for Sunday's meeting with Real Madrid, this time handing complete creative control to irreverent rapper Tyler, The Creator
The challenger Swiss sportswear brand has landed the Real Madrid superstar to front their football expansion, but we still don't know what his new boots might look like
Barcelona have officially announced their latest high-profile musical collaboration for the upcoming El Clasico against Real Madrid. The Catalan giants are set to feature American rapper and fashion designer Tyler, the Creator as the focal point of their partnership with Spotify for the biggest game in Spanish football.
After cutting his teeth in the pressure cooker of the Dutch giants' world-famous academy, the rapper left football behind aged just 21 to pursue his other great passion
The club from the tiny city in north-east Italy was once among the best of the rest in Italy's top-flight, but the challenges of modern football mean they have been forced to adapt
The Frenchman has left Nike behind after two decades and taken a leap of faith by signing with the Swiss sportswear challenger as they expand into football
The Norwegian forward's new look might have raised eyebrows, but his surprise trim certainly hasn't had a negative effect on the striker's ever-growing profile
The German sportswear giant has marked 30 years of partnership with Zizou by dropping a fresh new boot in honour of the silky Frenchman, but why has their collaboration been such a huge success?
From footwear to fragrances via podcasts and power drinks, every corner of the ever-growing global commercial market has been explored by modern day sports stars
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