- Gunners get fresh new look
- Collaboration with Labrum London
- Rich cultural heritage being championed
adidasArsenal release striking African-inspired adidas away kit for 2024-25 season
WHAT HAPPENED?
The shirt features a black base, while the design â which is bespoke and hand drawn by Labrum London - ârepresents the movement and flow of people and celebrates a pattern commonly found in African designs, artefacts, and decorationsâ.
WHAT DOES THE ARSENAL AWAY KIT LOOK LIKE?
THE BIGGER PICTURE
Arsenal say the new kit celebrates the clubâs âconnection to its supporters from across the African diaspora via inspiration from African design traditionsâ. Throughout the zig-zag pattern are small specs of black, which represent Cowrie shells â an early form of currency in parts of Africa. The traditional pan-African colours of red and green also figure prominently across the collar and stripes which run down the shoulders â as well as in the famous cannon crest.
adidasWHAT GUNNERS GREAT SAID
Nwankwo Kanu, a former Nigeria international and two-time Premier League title winner with Arsenal, has said: âIâm so proud to represent my club and my heritage through this design from Labrum London. Itâs such a nice shirt. I love how the patterns and colours represent our connection to players of African descent and our supporters in our communities in Islington and around the world. Itâs great to see us celebrating this unique connection with such a stylish design. Iâm excited to see our teams wearing it on the road next season.â
WHAT NEXT?
The collaboration with Labrum London also includes a five-piece capsule collection âfeaturing the patterns and colours seen on the away kit reimagined across two jackets, a tee, a jumper and a track pantâ. The 2024-25 Arsenal away kit, which is set to be worn by the men's and women's team in Premier League and WSL action, is available to purchase now.
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