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The World Cup kicks off in Mexico City with the first of 104 matches. European teams are favoured to triumph, but there could be value elsewhere.

The 2026 World Cup is almost upon us. In just over a week, the time for talking will stop, and teams will have to prove their credentials with their performances on the pitch in North America. All roads, whether through the United States, Mexico or Canada, will lead to New Jersey on July 19, and the biggest football match on the planet: the World Cup final.

Arsenal defender Gabriel Magalhaes has seen a remarkable 350 per cent surge in his shirt sales following his crucial penalty miss against Paris Saint-Germain in the Champions League final. Despite the heartbreak of the shootout defeat, the Gunners' fanbase has rallied behind the centre-back, making his name the most requested on replica kits.

The situation regarding Vinicius Junior's future at Real Madrid remains unclear and is becoming increasingly tense as the World Cup approaches.