VIDEO: Lionel Messi fronts MLS & Apple TV advertising campaign featuring Inter Miami-themed pink goat!

The eight-time Ballon d’Or winner is the undoubted star of the show in American soccer and will be pulling in huge audiences across the United States in 2024. Supporters can follow his every move on Apple TV thanks to a lucrative broadcasting deal.

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Unsurprisingly, Messi figures prominently in the latest advertising campaign to hit screens of the television and social media variety. Fans are seen catching a glimpse of the all-time great at the stadium and on streaming platforms, with the 36-year-old portrayed as a literal giant of the game as he tees up club colleague Benjamin Cremaschi.

After taking a tumble to the turf, Cremaschi opens his eyes and is confronted by an actual pink goat – rather than ‘Greatest Of All Time’ Messi kitted out in a pink Inter Miami kit. Apple TV claim that “you’ve never seen MLS like this” as they look to take fans even closer to the action in 2024.

Inter Miami have completed their pre-season programme – which saw them take in a historic international tour – and are counting down the days to a season opener against Real Salt Lake on February 21. The Herons have their sights set on four trophies this season, with Luis Suarez among those to have been drafted in alongside former Barcelona team-mates Messi, Sergio Busquets and Jordi Alba.