Speaking to MlsSoccer.com,New York City FC CEO Brad Sims said: “Really, we want to blow people away. You're at the start of your experience, as you're entering or you're walking into the facility. We think the vast majority of our fans are going to enter through the southwest, this main entrance, because we expect a lot of people to come from using public transportation, 7 train, LIRR, also a decent amount of parking is to the south as well.
“So you're going to have a lot of people walking up, and we want this ‘wow’ moment when you're coming in the stadium, that there really is this fantastic sense of arrival. The Cube, we think it's unlike anything in any other soccer stadium or any other sports venue that we've seen.”