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Thousands of Argentina fans turned Kansas City into a Lionel Messi pilgrimage, with banderazos, late-night parties and unwavering support ahead of the World Cup opener.

Excitement is growing as we move through the group stages at the 2026 World Cup and, throughout the showpiece tournament in North America, GOAL, in association with eToro, is tracking the value of 10 of the world's most sought-after talents. Will their price rise or plummet? Follow our unique player value tracker to find out...

Brazil icon Cafu has waded into the eternal debate regarding the greatest players to ever grace the pitch, identifying the specific traits that separate the elite from the rest of the pack. While the usual suspects from Argentina and Brazil dominate his rankings, the legendary full-back has insisted that a fourth name deserves to be mentioned in the same breath as Lionel Messi, Diego Maradona, and Pele.

World Cup betting predictions and tips for 2026. We analyze favorites, value selections and key strategies across major tournament markets.