“There’s two aspects that I think are really important," said Tovey on the SoccerBeat podcast.
"Number one; the club has become a professional set-up. It’s gone from a successful playing club to an extremely successful marketing and media, and that whole situation around the club.
“But at the end of the day, you’re going to need football players that play the game and you need the product on the field and I think they have just let themselves down in that regard. They have not had the calibre of players that maybe the likes of a Sundowns have bought," added the former Mamelodi Sundowns co-head coach.
“I suppose it’s not always the best 11 on the field, but you’ve got to get them to play week in week out, and then again, there’s that hunger to put the jersey over the shoulder.
“And not just to think that Chiefs is any small fry and that’s it’s just another club. I don’t think a lot of those players know the enormity and the history of the club.”