Sam Handy, SVP of Product and Design at adidas, has said of the 2024-25 away kit: “We have the honour every season to resonate with fans via special nods to their club and culture – and for the Manchester United away kit this season, it’s the city itself. Through features such as the collar and a nostalgic design that speaks to beloved design codes, we champion elements of the city and club’s history, finished with premium modern details to stand out on the streets, in the stands and on the pitch.”