Tottenham sign Turkish company as official hair sponsor
Tottenham Hotspur have secured a new sponsorship agreement with Elithair, a major Turkish hair transplant clinic, becoming the club’s official hair treatment partner at a time when the long-awaited stadium naming rights deal remains unresolved. Outside football, affordability in countries such as Turkey, where procedures are significantly cheaper, has accelerated demand, making the industry a commercial opportunity that Premier League clubs are increasingly willing to attach their brands to.