Oat-standing! Harry Kane becomes the face of porridge brand as Bayern Munich & England star aims to grow £75m fortune with new venture

The 31-year-old continues to do the business on the field, as captain of his country and a prolific presence at club level. Kane won the European Golden Shoe with Bayern last season, before helping to fire England to the final of Euro 2024.

Kane is now back in Germany and expanding his business interests. It has been revealed that the former Tottenham frontman has invested in the German-British oats company 3Bears. He has said of that partnership: “As an athlete, breakfast is the most important meal for me and of course I pay a lot of attention to what I eat, and what my family eats too. When I discovered 3Bears, I was deeply impressed by how they take oatmeal to a new level.”

The porridge-producing company, which is based in Munich and was founded in 2016, will allow Kane to get involved in various projects – including developing his own product line and having a say in marketing processes.

Kane has starred in a comical video promoting his deal with 3Bears, but his day job remains out of the pitch with Bayern. He has already hit two hat-tricks this season, taking him to 10 goals in total, and will be hoping to enjoy a return to England on Wednesday when Bayern face Aston Villa in the Champions League.