GOALSTUDIO, the street casual brand inspired by football, has launched SSFC (Slow Steady Football Club) as its capsule collection.
The project was born from a concept of a virtual football club called Slow Steady Football Club and its philosophy of valuing the beauty of the process over results.
The collection conveys the message that 'Beautiful defeat forms the base soil for a golden age' through the Browns and Golden yellow colours, and image of the goddess of victory. SSFC steps onto the stage to unleash pure passion, otherwise known as 'Madness'.
The collection of woven products including a blazer set-up boasts both style and mobility by applying a packable system, while the mesh material used in products such as the game jersey offers higher comfort.
The features and materials altogether convey the passion to play the beautiful game, regardless of time and place.