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'Just announce the ******* signing!' - Southampton spoof overdone transfer videos

20:03 BST 13/07/2017
Stuart Taylor
The Premier League side made a brilliant mockery of the way many clubs tend to announce new players on social media

Some clubs are going a bit overboard on social media with their transfer announcements these days. Southampton have noticed. 

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The club posted "another unnecessarily elaborate football club signing video" on their Twitter account on Thursday, complete with dramatic music, boats, helicopters and a SWAT team.

"Just announce the ******* signing", say "most football fans" during the brilliant spoof. And finally, the Saints did just that. 

At the end, the club confirmed back-up goalkeeper Stuart Taylor has inked a one-year extension, the kind of underwhelming signing that such an elaborate build-up could only have been hinting at. 

Well done Southampton. We can only wonder what kind of production we'll see when the Saints announce a club-record signing!