Football finance expert and Director of Executive Education at University Campus of Football Business, Rob Wilson, told OLBG: "Missing out could cost £10-12 million in immediate revenue. This is primarily from lost EFL media distributions (solidarity payments which are much higher in the Championship), reduced expected match day uplift, and diminished commercial leverage. The Championship is a financially compelling tier, and delay slows momentum.”
The impact of promotion, though, would be significant, as Wilson explains: “Championship status would place Wrexham in a £100m+ broadcast ecosystem, elevate match day and sponsorship revenues, and further globalise their brand, particularly in North America, where the underdog-to-elite story line resonates powerfully.
“We should also remember that English football, while having a base in the US, is still finding its feet, and this would further drive engagement. It also enables Wrexham to dictate, to some extent, their own future. While they will rightly still leverage their owners Hollywood status, it does give the club more pedigree to earn its own revenues.”