Disney are delighted to have teamed up with Messi – one of the most recognisable sporting stars on the planet – with Ayo Davis, president of Disney Branded Television, saying: “Football — or soccer as we call it in the United States — is the world’s most beloved sport, uniting and captivating millions of fans of all ages.
“We are proud to work with Lionel Messi and Sony Pictures Television to bring ‘Messi and the Giants’ to our passionate, global kids’ audience. We know that its themes of family, friendship, and teamwork will resonate with not only football enthusiasts but everyone everywhere who loves a great story.”
Joe D’Ambrosia, EVP and general manager of Sony Pictures Television – Kids, added: “Football is one of those rare sports that brings people together and shines a light on the true meaning of teamwork. It’s been a privilege to team with Leo and our colleagues at Sony Music on this first-time collaboration. We’re thrilled that Disney is giving a global platform to this fun take on a classic tale and look forward to launching a global consumer products and branded partnerships program alongside the show’s debut.”