From now on you will be seeing a new FC Bayern logo. The following changes were made to it. pic.twitter.com/CBezPUFNyz— Daniel Nyari (@danielnyari) 16. Juni 2017
Reasons for Bayern logo update:— Daniel Nyari (@danielnyari) 16. Juni 2017
- competition is global & non-soccer
- consolidate brand tone
- more brand visibility > more design fatigue
While the club haven't made an official announcement of a new logo, the logo already appears on the Bayern's official homepage, as well as on their Twitter and Facebook channels.