Yassine Chueko Lionel Messi Logan Paul splitGetty/GOAL

'There is no way out' - Lionel Messi's bodyguard Yassine Chueko demands Logan Paul accepts his boxing challenge as ex-Navy SEAL taunts YouTube & WWE star about Prime vs Mas+ legal dispute

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  • Messi and Paul at war over drinks brands
  • Paul believes Mas+ has copied Prime
  • Chueko willing to fight and settle dispute
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  • WHAT HAPPENED?

    Messi launched his drinks brand Mas+ in 2024 to the fury of YouTube and WWE star Paul, who is the face of his own company, Prime. The branding for both hydration beverages is strikingly similar, leading Paul to begin badmouthing the Inter Miami star online, and even joking about a potential boxing match. As a result, Messi filed a lawsuit to get a declaratory judgment confirming there was no copying involved. However, Paul then filed a countersuit, claiming Mas+ infringes Prime's trademark.

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  • Lionel Messi Logan Paul Yassine CheukoGetty/GOAL

    THE BIGGER PICTURE

    Messi's bodyguard Chueko - who has risen to fame after being spotted constantly by the side of the football icon - has told Paul he is willing to take Messi's spot in the ring to settle the two companies' differences. Paul has yet to respond to the ex-Navy SEAL, who has followed up with a new video demanding the internet sensation accepts his challenge.

  • WHAT CHUEKO SAID

    In an Instagram post, Chueko said: "Listen Logan, I am doing this video because a lot of people stop me on the street. I get a lot of comments about this fight. Now, the reverse is broken, there is no way out. Let's do the fight for the people. Let's do it."

  • WHAT NEXT?

    Paul is still yet to respond to the proposal but he is unlikely to back down considering his combat background. The 29-year-old has already been in the boxing ring with Floyd Mayweather, although it was way past the sporting icon's peak.