Coleen Rooney backed for new career after 'I'm a Celebrity' success - but it won't spell the end of her relationship with husband Wayne

Coleen has captured the public imagination during her successful stint on I'm a Celebrity... Get Me Out of Here!For years, she has been a steadfast supporter of Wayne, who broke records during his illustrious football career. Now, however, Coleen is emerging from the shadows, carving out her own identity. Her candid demeanour, resilience in the Bushtucker trials, and heartfelt revelations on the show about her private life have endeared her to a wider English audience.

Public relations and image management expert Natalie Trice predicts that Coleen’s newfound popularity will open doors to several opportunities upon her return to the UK.

“Coleen’s next steps post I’m A Celebrity will want to keep the momentum of her popularity going,“ said Trice to The Telegraph. “Reports suggest ITV want to bring her on to the Loose Women panel in the show’s most lucrative deal ever. I think there’s also scope for her to do a podcast, like fellow WAG Abbey Clancey. Anyone who saw the Disney+ documentary saw how hyper-organised and dedicated she is as a mother, and I think she could also move into some sort of family-focused lifestyle brand.”

During her time in the jungle, Coleen has spoken openly about the challenges in her marriage, revealing that she and Wayne “barely see each other these days.” Despite these remarks, experts believe her stint on I’m a Celebrity is unlikely to signal an end to their relationship.

“I don’t think so,” said Rachel Richardson, a celebrity expert. “She has the same agent as Wayne, Paul Stretford, a tough no-nonsense character who has looked after them both for years, so I think if she was making a break from him she’d have new representation.”

Coleen's future looks promising as brands and media outlets line up to capitalize on her growing appeal. With a large portion of the public resonating with her authenticity and family-first values, she is well-positioned to leverage these qualities into lucrative endorsements. Additionally, her organizational skills, as showcased in the Disney+ documentary about her life, hint at the possibility of expanding into lifestyle-focused projects that centre on motherhood and family living.

While Coleen thrives in the jungle, Wayne is navigating his own professional challenges as he fights to keep his job as manager of Plymouth Argyle. They are in the 21st position in the Championship and are just two points off the relegation zone and another disappointing result could well be the final nail in the coffin.