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Article continues belowArticle continues belowArticle continues below<ul><li>Al-Nassr and Adidas announce partnership</li><li>New official kit sponsor of the Saudi club</li><li>Signed a three-year deal</li></ul><script type="application/json" data-placement="fcplayer-semantic">{"type":"fcplayer-semantic","data":{"embedCode":"//cdn.fcp.codes/embed-code-template/embed-code-template.js#SEMANTIC_5704afb8-c10b-4ba5-9cb4-d7fb6098ef90"}}</script>

Saudi Pro League giants Al-Nassr and Adidas announce multi-year partnership

Saudi Pro League

Al Shabab

Al Nassr FC

Saudi Pro League side Al-Nassr have announced sports brand Adidas as their new kit sponsor as they sign a three-year deal with the German company starting the 2024/25 season. As part of the deal, Adidas will design kits for all Al-Nassr teams including the senior men's and women's sides as well as the youth teams.

WHAT HAPPENED?

Speaking about the partnership, Adidas regional manager Bilal Fares said, "We are thrilled to announce the partnership between Adidas and Al Nassr FC, which represents two entities committed to shaping the future of football in Saudi Arabia. As Al Nassr Football Club embarks on a new chapter for the men’s and women’s teams, Adidas is honoured to provide them with cutting-edge sportswear technology. "With a comprehensive apparel agreement covering all teams and staff, we are not only outfitting a football club; we are empowering a movement. The influx of international players and the shared commitment to excellence positions this collaboration as a catalyst for elevating the sport's status in the Kingdom and beyond.”Al-Nassr CEO Guido Fienga said, "As we join forces with Adidas in this exciting partnership, the scale and resonance of Al Nassr, both adorned with the iconic Adidas three stripes, magnify the global impact we can achieve. This collaboration is a testament to our shared ambitions and our dedication to making Al Nassr a football powerhouse, not only in the Kingdom but on the international stage."

WHAT HAS BEEN SAID

The partnership indicates Adidas' unwavering commitment to advancing football excellence in Saudi Arabia. It is also evidence of Al-Nassr's ambition to consolidate its global positioning. Last year, Adidas formed a partnership with the Saudi Arabian Football Federation (SAFF).

THE BIGGER PICTURE

Ronaldo and Co. will face Saudi Pro League leaders Al-Hilal in a friendly game on Thursday before returning to competitive action on February 14 as they take on Al-Feiha in the AFC Champions League.

WHAT NEXT FOR AL-NASSR?

Saudi Pro League giants Al-Nassr and Adidas announce multi-year partnership | Goal.com India

The Saudi Arabian side have announced a multi-year partnership with sports brand Adidas.