Alexandre Lacazette has become Arsenal's new record signing, joining in a deal worth around £50 million.
Atletico Madrid were seemingly in pole position to sign the Lyon forward but their transfer ban curtailed any chance of such a move taking place and Lacazette has now committed to a x year deal at the Emirates Stadium.
The 26-year-old was in prolific form in Ligue 1 last term, netting an impressive 28 league goals, only Edinson Cavani scored more times than Lacazette and the Gunners' new signing is a 12/1 (13.0) shot to become the Premier League's leading marksman in his debut season.
As with most high-profile attacking signings, bet365 have set a total goals line for Lacazette with the online bookmaker offering 10/11 (1.91) that the France international scores at least 16 league goals in the 2017/18 campaign, with the other side of that market priced at 10/11 (1.91) for those who believe he'll be unable to reach that mark.
bet365’s Steve Freeth said: “28 goals was an impressive return for Lacazette last season and we may have set the bar too low with his goal tally of 16 or more.
“However, Alexis Sanchez’s future is still up in the air, we don’t know if Lacazette will be on penalties - he scored 10 spot-kicks last season, plus he may need time to adjust to the Premier League.”
Lacazette is 9/4 (3.25) to beat Harry Kane's goal tally in a season-long match bet with the Spurs frontman available at just 1/3 (1.33) to eclipse the Frenchman's tally after claiming back-to-back top scorer awards.
Arsenal open their Premier League campaign against Leicester City at the Emirtates and bet365 go 25/1 (26.0) that Lacazette scores a hat-trick against the Foxes while he's 8/11 (1.73) to draw a blank, 7/4 (2.75) to score one and 7/1 (8.0) for a debut double.
The Gunners missed out on a top four place for the first time in two decades under Arsene Wenger's management and it's Evens (2.0) that they make an immediate return to the Champions League places this season.
The race to be crowned champions looks as competitive as ever with improvement expected from both Manchester clubs after they failed to hit the heights that their pre-season prices suggested last summer. Arsenal are available at 12/1 (13.0) for those who believe Wenger's side can roll back the years and claim their first league title since 2004.
Unsurprisingly, Arsenal are the 8/1 (9.0) market principles to win the Europa League, which could be another viable route into Europe's premier club competition should they fail to do so in the Premier League, following the example set by Manchester United who secured their spot through beating Ajax in last season's final.