This representation is the vuvuzela, an instrument that South Africa introduced to the World Cup when they hosted the event in 2010.
While the origin of the instrument is disputed, at least in it's current modern form the vuvuzela is a South African product.
Spain won the tournament in South Africa, though you have to also notice that Iranian fans had the instrument in the game.
Some fans have pointed out that the vuvuzela has finally arrived, or picked up in sales around stadiums in Russia this week.
Whether you love the sound or not, let's hear how much of a role the vuvuzela plays ahead.
Your mcm is in Russia blowing a vuvuzela. Please tell him to stop. PLEASE.— Dharmiisha (@dharmiisha) June 21, 2018
Long live the undying sound of the Vuvuzela, long live!— The_43_Show (@NguweBrazo) June 20, 2018
Long live ukunyisa the imperialists with your noise, long live!
Long live because you made it to the World Cup in Russia, while leziy'dwedwe zeBafana Bafana zihlezi la nathi, long live! #WorldCup #IRNESP pic.twitter.com/VcuLOYAAd8