With the country gripped by a double-dip recession, rising ticket prices have meant many fans have begun to start voting with their feet, leaving the Glazers worried
By Greg Stobart
Manchester United have taken the unprecedented step of leafleting their fans in a bid to get them to either buy or renew their season-tickets ahead of next season's Premier League campaign.
The club claimed last month that a survey carried out revealed that they had a global fanbase of 650 million supporters around the world, and demand has always been high for tickets at Old Trafford.
However, the divisive Glazer administration have proven to be deeply unpopular with a section of the local support, and ticket prices have crept up slowly but surely over the last few seasons.
Such is the concern, the Glazers have ordered thousands of 'mail-shots' this week which have been inserted into free local newspapers in and around Cheshire and the Greater Manchester area in an attempt to drum up business.
An insider at the club revealed: "We have never known it before. The club are doing everything they can to ensure demand stays the same."
The lack of demand can also be attributed to the tough economic climate, with the rising cost of football tickets during the midst of a recession certainly a determining factor.