Goal's betting writers have given us a sneak preview of what they're backing for the new season including a 9/1 relegation tip from Spanish tipster Phil Kitromilides
There is always a wealth of betting opportunities around before the new campaign gets underway, from outright winner to team top scorer or who will be bottom at Christmas to the dreaded sack race.
With so many markets available ahead of the big kick off each of Goal's betting writers gave us their best bet for the upcoming season.
Best Bet - Levante to be relegated from La Liga at 9/1 (10.0) with bet365
The ante-post relegation market always holds some value in Spain and the price of 9/1 (10.00) for Levante to be relegated seems to be hugely worthy of attention.
The side from Valencia have just sold their best player in goalkeeper Keylor Navas to Real Madrid and that will be a massive blow.
The Costa Rican was statistically the best goalkeeper in the league last season, and won Levante plenty of matches with his heroics so his outstanding World Cup performances wouldn't have come as a surprise to those who regularly saw him in action for his former club.
They are one of the smallest teams in the division in terms of finances, squad depth and support, who have over achieved massively in the last four seasons and at 9/1 (10.0) to be relegated they look worthy of support.
It is also hard to see where the goals will come from for Levante, who had the third poorest home scoring record in La Liga in the previous campaign, with the loss of manager Joaquin Caparros also another factor to consider.
Caparros is one of the best coaches in La Liga, while quite simply his replacement Jose Luis Mendilibar is not. Furthermore, they have a tough start facing Villarreal, Athletic Bilbao at San Mames and Barcelona all in the opening month, which means the price for them to go down could well have shrunk considerable after just a handful of matches.
Best Bet - West Brom to be relegated from the Premier League at 5/2 (3.50) with bet365
After a terrible second half to the season, West Bromwich Albion survived relegation by the skin of their teeth last term. Four defeats in their last five games meant they ended up in 17th position in the Premier League, three points above Norwich City who slipped into the Championship.
With Steve Clarke and Pepe Mel both shown the door last season, Alan Irvine took charge at the start of the summer. His managerial CV isn't hugely impressive.
The Scot was sacked from his position at Preston North End in 2009 after a poor run of results where his side had only won one of 10 matches. Following on from his two-year spell at Preston, he took over at Sheffield Wednesday and was at the helm as they suffered relegation into League One.
With his lack of experience in the top flight, Irvine may well be out of his depth. The Baggies have made one big money signing, with Ideye Brown jointing from Dynamo Kyiv for £10 million. Like Irvine, he is unproven in the Premier League and it's a real gamble for a player who's netted only five goals for Nigeria in 24 appearances.
The Baggies haven't had a fantastic pre-season either, losing their last two to Nottingham Forest and Port Vale respectively after picking up wins against Bury and Shrewsbury.
The price of West Brom to be relegated at 11/4 (3.75) definitely makes for some appeal. They were on the verge last season and with an inexperienced manager in charge and not enough additions made to the squad, they could really struggle this campaign.
Best Bet - Yaya Toure to win the PFA Player of the Year Award at 9/1 (10.0) with bet365
My best Premier League bet of the season is Yaya Toure to be named as PFA Player of the Year at 9/1 (10.0) with bet365.
Without Toure, Manchester City would never have won the Premier League last season and, in my opinion, the role that the influential Ivorian played in their success story has been overlooked.
It is worth noting that Toure scored no fewer than 20 goals in 35 Premier League appearances for Manuel Pellegrini’s charges last season and he surely would have been a certainty to claim the PFA’s top prize last term had it not been for the sublime form of the eventual winner, Luis Suarez.
Toure has endured a difficult summer amid arguments with Manchester City officials, as well as the tragic loss of his younger brother, but the 31-year-old has regained his focus now and I am certain that he will play a key role as Manchester City look to secure a third league title in just four seasons.
When Toure is fit and firing, he is arguably the best midfielder in the English top flight and, if he can match his impressive goal tally from last season, it would be difficult for the PFA to overlook his achievements for a second successive season.
Competition in this market, of course, is sure to be stiff given the quality of player that the English Premier League attracts but, for me, the 9/1 (10.0) quote from bet365 for Toure to be named as the PFA Player of the Year is too big to ignore and I will most certainly be getting involved at the quotes on offer here.
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