Valencia would prefer to sell David Villa to Barcelona than Real Madrid, but the clubs are around €10 million apart in their evaluation of the player after talks at the weekend, according to a report.
The Spanish striker has been on Los Merengues' agenda this summer as Florentino Perez has tried to prise him away from Mestalla with various bids, all of which have been rejected.
Now Barcelona have entered the race and talks have been progressing with the Blaugrana prepared to offer €35 million, but Valencia holding out for their €45 million fee.
Madrid are believed to have been told that Villa would not be allowed to leave on the cheap when the Spanish giants have already paid out so much on Kaka and Cristiano Ronaldo.
With the latest offer of €25 million plus €18 million-rated Alvaro Negredo being rejected, El Mundo Deportivo now believe that Barca are in the driving seat.
The new board at Valencia, with president Manuel Llorente at the helm, would prefer to see Villa go to Camp Nou because of the manner in which the Catalan club have gone about their offer.
Perez's pushy, take-it-or-leave-it routine did not go down well and as Valencia surprised Madrid by sticking to their valuation, Villa now looks likely to either stay or move to Barcelona.
El Mundo Deportivo state that the sporting vice-president of the European champions, Rafael Yuste, has confirmed talks have taken place and that would indicate that Samuel Eto'o is set to leave.
Barcelona want to sell the Cameroonian striker before buying another and the fee received would make a big-money arrival possible.
Lucas Brown, Goal.com