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Cash boost for Schalke 04 as partners renew

Cash boost for Schalke 04 as partners renew

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German soccer side Schalke 04 have extended their partnership with two regional banks, Volksbank Ruhr-Mitte and VR-Bank Westmünsterland.

German soccer side Schalke 04 have extended their partnership with two regional banks, Volksbank Ruhr-Mitte and VR-Bank Westmünsterland.

The two companies have co-sponsored the Bundesliga club since 2003 and the new deal extends the relationship by four years to 30th June 2018.

Under the agreement, both companies step up a level within Schalke’s sponsorship pyramid, from the fourth to the third tier.

Though financial terms have not been released, the sponsorship package includes LED perimeter advertising at Schalke’s Veltins-Arena and promotion through the club’s various media platforms.

Schalke 04 currently sit third in Germany’s Bundesliga and, with five games to play, look all but certain to seal a Uefa Champions League spot for next season.