Polish soccer outfit Wisła Kraków have entered into a long-term marketing agreement with the UFA Sports agency.
The agreement follows the opening of the Ekstraklasa side’s new state-of-the-art training facility in Myślenice and the recent signing of a new stadium lease contract with the city of Krakow.
UFA, which also works with a number of German Bundesliga and Spanish Football Federation sides, will assist the 13-time national champions with all marketing operations.
Jacek Bednarz, the club’s president, commented: “I believe that due to cooperation with such strong marketing partner as UFA Sports, Wisła Kraków will further streamline the marketing activities of the club and enter the 21st century. The contract will secure financial stability of the White Star.”
“We are proud to be working for such renown and well established brand as Wisła Kraków. We are convinced that Wisła’s rich tradition and values paired with the marketing know-how and execution of UFA Sports will be very appealing to potential partners”, added Nikolaus von Doetinchem, the vice president of UFA Sports International.