More than one million requests for tickets for the 2014 FIFA World Cup in Brazil were submitted within the first seven hours of public sale, football’s global governing body revealed on Tuesday.
FIFA said that more than 163,000 people had made requests for various games, with 168,000 requests having been received for the opening game of the tournament in Sao Paulo on June 12 and 165,000 requests having been received for the final at Rio de Janeiro’s famous Maracana stadium on July 13. Most of the requests have come from the host country Brazil, Argentina, the US, Chile and England.
The first phase of ticket sales for the competition will run until October 10 and a lottery will be held to decide the distribution for games – such as the opener and the final – which are over-subscribed. The ticket prices range from $90 to $175 for the group stage matches to between $440 and $990 for the final. Local fans will be offered a range of discounted tickets.
FIFA’s director of marketing, Thierry Weil, said that lessons had been taken on board for the ticketing process as a result of the 2013 Confederations Cup tournament, the dress rehearsal for the World Cup. “We learnt some lessons at the Confederations Cup and in order to improve the sales system decided to open more ticket distribution centres in locations that are easy for people to access,” he said. “These centres will also be open earlier. The plan is to have them working by 15 April, with the Brazilian population in mind first and foremost.”