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Inter checks in Iberostar partnership
11 Jan 2013 9:34:03 AM
Italian Serie A giant Internazionale has agreed a partnership deal with Iberostar Hotels & Resorts.
Italian Serie A giant Internazionale has agreed a partnership deal with Iberostar Hotels & Resorts.
The Spanish company becomes the 13th firm in the Milan club’s official partner category joining Adecco, Cavit, Interbrau, Gazzetta dello Sport, Lete, Prima, Radio Italia, Ricoh, Sixtus, TechnoGym, Unidelta and Vema. Iberostar has signed the deal due to Inter’s global appeal, especially in key markets for the firm such as Germany, Spain, the UK and Russia.
Xisco Martinez, Iberostar’s director of sales for Spain, Italy, Morocco, Croatia, Montenegro and Cape Verde, said: “We are pleased to have reached an agreement with FC Internazionale Milano and we are sure that it will create important synergies for the Italian and Spanish markets, given the importance of the two properties. This is an opportunity to create value for both our company and also bring commercial benefits for both the club and its fans, as well as for us.”
Internazionale commercial director Giorgio Ricci added: “We are pleased to welcome Iberostar Hotels & Resorts as an official partner. This reflects the international nature of our club and we are delighted to build a partnership with them and continue to develop the Inter brand at the global level.”
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