Brazilian giant Flamengo has signed off on a new 10-year kit partnership with Adidas worth a reported US$183 million.
The Rio de Janeiro club confirmed that the deal with the German sportswear firm was approved at a meeting of members on Wednesday. The contract was signed by Patricia Amorim, Flamengo’s current president, and Eduardo Bandeira de Mello, who will assume the presidency from 2013 through to 2015.
The Terra website reports that contract negotiations have lasted six months, with Adidas facing competition from Nike for Flamengo’s signature. One of the issues affecting talks was said to be Adidas’ demand that only two sponsors could display their logos on the club’s shirts. This demand excludes the 2013 season when Flamengo’s shirts will display three sponsors.
Adidas will replace Brazilian firm Olympikus as Flamengo’s new kit partner. Flamengo finished 11th in the 2012 Campeonato Brasileiro Serie A season.