The Confederation of North, Central American and Caribbean Association Football (CONCACAF) has appointed Jurgen Mainka as the body’s director of communications and marketing.
Mexico-born Mainka, who previously worked as vice-president of community relations for the New York Red Bulls Major League Soccer (MLS) franchise, will take the role from November 1. After working at Octagon, he served as the director of marketing and communications for the USA bid committee during its ultimately unsuccessful campaign to host the FIFA World Cup in 2018 or 2022. Prior to his time at Octagon, he worked for the New England Revolution and Colorado Rapids MLS franchises.
Mainka is the latest figure to be brought in to CONCACAF as it restructures following a year of upheaval. Horace Donovan Reid will start his role as the body’s director of competitions on November 1, following new president Jeffrey Webb and new general secretary Enrique Sanz as new appointments over recent months.
“We are confident Mr Mainka will bring a unique understanding of the national and international football structure and media landscape through strong, established relationships in the field,” Sanz said. Last week, CONCACAF announced that it had reinstated its working relationship with the English Football Association concerning development initiatives in a number of areas.