When Mario Balotelli, Cesc Fabregas, Marco Reus and Sergio Aguero lace up their new PUMA boots in Brazil, they will do so with the confidence that any pass, strike or goal could be decisive.
PUMA Tricks are engineered for confidence - the right boot is pink, the left boot is blue. They are designed to amplify potential: believing got these footballers to the pinnacle of their profession, believing will bring it home.
To mark the Tricks launch, PUMA has released a spectacular new film featuring Fabregas, Reus, Aguero and Balotelli engaging with their fans. It centers on the idea that the boots are two different colors because they have been infused with belief.
Italian striker Mario Balotelli said: "I have to be honest, the first time I saw the Tricks boots, I thought the PUMA guy was mad. But when I realized he wasn’t, I was already excited.
"The evoPOWER looks cool in these special colors it is definitely unique. And, in the end, it is exactly the reason why I chose to be with PUMA, they dare to be different and everyone knows that I do as well."
Spain midfielder Cesc Fabregas added: "Like all Spanish players I am so excited to go to the World Cup in Brazil and these boots will make a statement.
"I’ve played in evoPOWER since January and it is such a good boot. We believe we can go far in the tournament, and I like that these colorful boots will accompany me on our journey."
The message from PUMA is clear: Belief makes the difference. #StartBelieving
For more information on the PUMA Tricks boots and the nature of believing, visit: www.pumafc.com