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Chilean giants Colo Colo sign Under Armour deals

Chilean giants Colo Colo sign Under Armour deals

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Under Armour has agreed a kit supply deal with Chilean soccer giants Colo Colo.

Under Armour has agreed a kit supply deal with Chilean soccer giants Colo Colo.

The American brand will provide matchday jerseys and training apparel for the Santiago-based Primera Division club, who have won 29 league titles, for the next five years. It will also provide official replica merchandise for the team’s supporters.

The deal is Under Armour’s first with a South American side.

Matt Mirchin, the executive vice president of global brand and sports marketing for Under Armour, said the partnership “presents an amazing platform for our brand to reach new audiences in Chile, serve as the foundation of our growth in South America and propel our momentum in the game of football”.

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