NFF: Federation Cup is getting rebranded to make it attractive to sponsors

The Nigeria Football Federation is re-positioning the Federation Cup to bring back its lost glory

The annual Federation Cup competition is in the process of been re-branded according to the Nigeria Football Federation (NFF).

The competition formerly known as the Challenge Cup was the biggest football competition in the country and produced many great matches and players but has lost its appeal in recent years but that lost glory will soon be back according to the football authorities.

“We are trying to find a way to motivate spectators to come to the stadium because if you play in an empty stadium, the glamour is lost,” said Mohammed Sanusi, the NFF Director of Competitions.

Sanusi said players are motivated to give their best when the stadium terraces are full.

“But where you have spectators to cheer the players, they put in their best and do better,” Sanusi added.

This year’s competition will have to go ahead though the federation is yet to get new sponsorship deals for the competition.

2There is no single sponsor for the competition so far, and we are still looking for one. This is why the re-branding will enhance the competition, and that is why we are unveiling a logo for it,’’ Sanusi revealed.

Globacom Nigeria Limited was represented at the ceremony but Sanusi said the telecommunications company was not sponsoring the event.

“Globacom is a major NFF sponsor, and this ceremony is one of NFF’s events. So, they can be at this event as our partner.

“But we are discussing with many prospective sponsors of the competition,’’ the NFF Director said.

Lagos State will be hosting the semi–final and final matches at the Teslim Balogun Stadium.