Promotion this season is worth more than just a place in the Premier League, with the victorious side at Wembley set to earn £120m even if they suffer relegation the following year
Crystal Palace and Watford clash in the Championship play-off final, with more than just a place in next season's Premier League at stake.
|HOW THEY GOT THERE
5. Crystal Palace
6. Leicester City
But for the clubs, the financial rewards of reaching England's top flight can be huge. Promotion ahead of the 2013-14 campaign is worth a staggering £120 million, described by Deloitte as the biggest financial prize in world football.
"The winners in the all-southern affair at Wembley on May 27 can expect a revenue increase of more than £60m in 2013-14," comments Adam Bull, a senior consultant in the Sports Business Group at Deloitte.
"The vast majority of this uplift, approximately £55m, will be from broadcast income as the Premier League enters the first year of its greatly enhanced three-year TV deals.
"Based on existing distribution methods, even if a club is relegated after one season in the Premier League, it will be entitled to parachute payments over the following four seasons of around £60m."
Both Watford and Palace have exceeded their own expectations in reaching the play-off final, having finished 11th and 17th respectively in the 2011-12 season.
The Hornets, who beat Palace on the opening day of the Championship season, have been consistent following the appointment of manager Gianfranco Zola under new owners the Pozzo family, who have come in for criticism for using the club, as well as La Liga outfit Granada, as a place to loan out players from Udinese, the Serie A outfit they also own.
|19/2||Watford are 19/2 with BetVictor to beat Crystal Palace 2-1 in the Championship play-off final|
Ian Holloway replaced Freedman and, after an encouraging start, the club have struggled for form in 2013.
But Holloway's side found form in the play-offs, shocking rivals Brighton at the Amex Stadium with two goals from Manchester United-bound Wilfried Zaha, while Watford needed an amazing stoppage time goal from Troy Deeney to secure a 3-2 aggregate win over Leicester, who saw a penalty saved by Manuel Almunia just seconds beforehand.