The 26-year-old forward, who has one year remaining on his current deal with the Eredivisie runners-up, will now discuss personal terms with Chris Hughton's side
|5/2||Norwich are 5/2 with bet365 to be relegated next season
Norwich, who have already bolstered their attacking options this summer with the arrival of Ricky van Wolfswinkel from Sporting Lisbon, now only have to agree personal terms with Toivonen according to Brands.
"We never comment on any sums, but we have reached an agreement with Norwich for Ola," Brands told SportBladet.
"Now it's entirely up to him to decide whether he wants to move.
"We start training on Monday, if there is no deal with Norwich then I expect to him to be here."
The 26-year-old joined PSV from Swedish side Malmo in 2009, and has scored 59 league goals in 125 outings for the club.