German soccer club 1. FC Kaiserslautern have renewed their sponsorship deal with Lotto Rheinland-Pfalz.
The lottery provider will continue as a partner of the 2. Bundesliga club until the end of the 2015/16 season. Its logo will appear on TV-visible advertising hoardings at the team’s home ground, while it will have hospitality rights and access to players for autograph signings and other promotional appearances.
The deal, which was brokered by the Sportfive agency, is valued by Sponsors.de at around €600,000 (US$810,000) a year.
1. FC Kaiserslautern missed out on promotion to the top tier in 2014/15 after finishing fourth in the 2. Bundesliga table.