Italy coach Marcell o Lippi has said he won't care much about the media chide that will be levelled at him over the next month as he has one objective - to win the World Cup.
The Italian media have started to build up their pros and cons columns in relation to the coach's squad choices after leaving out a number of players from his squad.
But, Lippi believes talk is cheap.
"Risks? Yes, but I really don't care," he told Sky Sport 24.
"How much I risk is not important. It has never been a problem for me. the risk is always there, otherwise there would have been no point coming back to try and win another World Cup.
"I know well that they [the press] will massacre me, but I don't care. It will go in through one ear, and out of the other.
"I want to try and relive the emotions."
Become a fan of Goal.com India's Facebook fan page for all the latest news and insight into everything related to the beautiful game!.