The South African Football Association (SAFA) has extended its partnership with Sasol in a deal that will see the energy and chemical company continue as the headline sponsor of the women’s national team and title sponsor of the top-tier domestic women’s league until 2017.
The partnership first commenced four years ago and Sasol has played a leading role in the development of women’s football. It has promoted women’s empowerment through football, in line with the company’s position of supporting the South African campaign for gender equity. The Sasol League now has 144 registered teams nationwide.
SAFA president Kirsten Nematandani said: “The Sasol sponsorship has played an integral role in what we have been trying to achieve with women’s football. It has allowed our ladies to participate in international competitions and that has helped develop the national team. We are excited by the renewal of the sponsorship as this allows us to extend the development opportunities to more female footballers and to continue our work in women’s football. Our challenge to other corporate companies is to emulate the nation building spirit of Sasol.”
Nolitha Fakude, executive director at Sasol, added: “We are very proud that Sasol, in partnership with SAFA, is making a significant impact on developing women in sport from the ground up. Our players have done Sasol and South Africa proud as they have continued to improve and showcase their talent on the global sporting stage.”