Juventus launch campaign to 'soften up' Mandzukic

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The reigning Serie A champions have asked their supporters for assistance in a bid to bring out their solemn striker's sweet and sensitive side


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Mario Mandzukic is a notoriously hard man to please. So in order to soften up the striker, Juventus have launched their #TenderMario campaign.

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The Serie A giants want to make their forward smile, asking fans to "tweet the sweetest thing possible in reply using the hashtag #TenderMario".

Many people have already tried their best to please the Croatia international, but efforts including soft toys, puppies, and other cute imagery and videos have yet to break down Mandzukic's tough exterior.

The forward has five Serie A goals this season in 22 games as the club aims to win a sixth title in a row.

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