Ashley Cole is looking forward to shaking off his "money-grabber" image after moving to Roma from Chelsea.
Cole moved the Serie A runners-up on a two-year deal a fortnight ago, after a trophy-laden eight seasons at Stamford Bridge.
The left-back's supreme talent has seen him win three Premier League titles and the 2012 Champions League, as well as seven FA Cup medals - more than any other player.
Chelsea are 15/8 with William Hill to win the title this season
And having grown tired of the negative press in his homeland, Cole is looking forward to a fresh start in Italy.
He told Roma Channel: "I'm not the guy that people think. If you ask my friends and my family they know me as a kind, caring and considerate guy.
"I've made mistakes like anyone else but I'm kind of shy and try to keep myself to myself.
"In England it’s kind of hard with the press, it's different to here but this was another reason why I came here - to get away from that.
"It was kind of jarring in the end that everyone thought of me as a money-grabber, cheat or not a nice guy overall which is totally the opposite of what I am."
Cole also revealed he rejected offers from MLS in order to join Roma, who finished 17 points behind champions Juventus last term.
"Why Roma? It was the ambition of the club," he added.
"It's a big club they came second last year when I spoke to the manager the desire they showed to win the Scudetto was something that I wanted to be part of.
"I had a few offers from lower-league teams, a few in America but I'm not ready to give up and just enjoy the life and sit on a beach - I'm here to win.
"I've had a lot of success in my career and I don't want to stop.
"I'm 33 and getting older, yes, but the determination and the desire to fight is still there."