The Premier League champions are all but out of the title race this term and risk missing out on Champions League football for the first time, but the manager feels that the club's "aura" is, in fact, getting stronger.
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"Some of the results have not been what you want, but I wouldn’t say any of the aura is fading. In fact, I actually think the opposite."
Moyes has also been frustrated in the transfer window, with a string of players rejecting moves to Old Trafford in the summer and January target Leighton Baines reportedly close to agreeing a new Everton deal.
United's share price has reduced by £250 million in just four weeks, with many attributing poor results to the drop.
He continued: "I don’t see it being an issue with signing the big players - not at all. Not by my trips and the things I’m hearing. The amount of big players who want to join Manchester United is incredible.
"Players may want to go for the money to other clubs, but if you asked them what club they would really like to wear the badge of, they want to wear the badge of Manchester United.
"That’s because of the football club it is, because of all it stands for in world terms. The share price doesn’t affect the prestige of the club whatsoever. Players are not looking at the share price.
"What they are looking at is the football club and what it stands for in football and world terms. It’s renowned throughout the world. It’s much bigger than I thought from the outside.
"Everywhere you go, everybody knows the Manchester United manager - as I'm finding out. It's difficult to hide! Sir Alex Ferguson has drawn more attention to it because he was so famous and good at his job."